In short, it is the products released for the first time, the new formats, new models, new services and new technologies introduced for the first time, including the first store economy that has attracted much attention in the market in recent years.Debut: First-time economy emphasizes "first time", including the first release and display of new products, technologies, services, formats and models.
Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.Stimulate consumption potential: by providing colorful new products and services, the first-time economy can stimulate consumers' desire to buy and expand consumer demand.Chain development: The starting economy not only pays attention to the first activity, but also emphasizes the whole chain development process, including the complete system of research and development, release, display, promotion and sales of new products.
This central economic work conference is even more clear. Next year, we will focus on expanding the scope and implementing the "two new" policies, innovating diversified consumption scenarios, expanding service consumption, and promoting the development of cultural tourism. Actively develop the starting economy, the ice and snow economy and the silver-haired economy.Chain development: The starting economy not only pays attention to the first activity, but also emphasizes the whole chain development process, including the complete system of research and development, release, display, promotion and sales of new products.The first-time economy began with the "first store economy": in 2015, Shanghai took the lead in proposing to seize the first store economy. In July, 2024, the Decision of the Third Plenary Session of the Twentieth Central Committee made a systematic arrangement for "building a unified national market", which specifically mentioned "actively promoting the initial economy".
Strategy guide 12-14
Strategy guide
12-14